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Glossier Product Launches emails

Beauty & Personal Care

52 campaigns · www.glossier.com · RSS

Glossier is a beauty company that sells skincare and makeup products. It offers blushes and lip products.

42 Glossier emails in the 12 weeks to Oct 10, by the day each landed and the time it was sent (ET). Hollow dots were set off by our signup or a cart.
  • Sends about 4 times a week, 11% more often than the typical brand.
  • Most often on Tue around 8pm ET, counting scheduled sends only.
  • Sent with Klaviyo, read from the message headers.
  • 1 promo code found in its emails, 2% of campaigns.
  • 13% of subject lines mention a discount, against 15% for the typical brand.

Every email here was captured from a real subscription, starting July 2026. Full report

9 Product Launches campaigns, newest first.

NEW! Glossier You Mini Wardrobe Kit 🎀

Stay with them long after you leave

Meet the popular girls

Your whole look, in a New York Minute

Introducing: 24 Hours with Glossier

Your next summer flavor...

New I ♥️ NY merch just arrived!

NEW! I ❤️ NY Balm Dotcom

Meet I ❤️ NY Balm Dotcom

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