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Patagonia newsletter and email examples

Fashion & Apparel

48 campaigns · www.patagonia.com · RSS

Patagonia is a designer of outdoor clothing and gear for the silent sports: climbing, surfing, skiing and snowboarding, fly fishing, and trail running

40 Patagonia emails in the 12 weeks to Oct 7, by the day each landed and the time it was sent (ET). Hollow dots were set off by our signup or a cart.
  • Sends about 4 times a week, about as often as the typical Fashion & Apparel brand.
  • Most often on Wed around 8am ET, counting scheduled sends only.
  • Sent with Klaviyo, read from the message headers.
  • 17% of subject lines mention a discount, against 10% for the typical Fashion & Apparel brand.

Every email here was captured from a real subscription, starting July 2026. Full report

Black Hole duffels, built to travel tough

Our sale is now up to 50% off

Clothes that aren't giving up on summer

Our summer sale continues

Our summer sale is on

Up to 40% off sale continues

Leave your pants at home

Sun protection for sweating in

Up to 40% off starts now

Capilene Cool Sun—a new performance standard

New fall styles have landed

Cool-wearing hot-weather essentials

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