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Patagonia newsletter and email examples

Fashion & Apparel

48 campaigns · www.patagonia.com · RSS

Patagonia is a designer of outdoor clothing and gear for the silent sports: climbing, surfing, skiing and snowboarding, fly fishing, and trail running

40 Patagonia emails in the 12 weeks to Oct 7, by the day each landed and the time it was sent (ET). Hollow dots were set off by our signup or a cart.
  • Sends about 4 times a week, about as often as the typical Fashion & Apparel brand.
  • Most often on Wed around 8am ET, counting scheduled sends only.
  • Sent with Klaviyo, read from the message headers.
  • 17% of subject lines mention a discount, against 10% for the typical Fashion & Apparel brand.

Every email here was captured from a real subscription, starting July 2026. Full report

You hit the full $11.2M spend 🏂

Vintage styles for the mountain minded

Get the emails you truly want

Best layers for under your down jacket

Transition into fall trail running

R1 Air: fleece that breathes with you

A few of our fall favorites

Meet the Light Gust collection

Earn Patagonia credit when you help get out the vote

Casual jackets for mixed weather

Snap-T warmth for any situation

Fall travel gear for expected unexpecteds

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